Google Business Profile

Oct 1, 2026 6 min read

Google Business Profile categories aren’t just about labels. In 1.8 million listings, even minutely specific primary ca…

Oct 1, 2026 6 min read

In 2023, WhiteSpark became the first to test if clicks on images on Google Business Profiles can change the order in wh…

Oct 1, 2026 4 min read

Google Business Profile's new analytics tool for Google Posts is tracking both Search and Maps views — with UTM tagging…

Sep 30, 2026 5 min read

Google Maps has begun displaying social media posts directly within business profiles, offering local businesses a new…

Sep 30, 2026 6 min read

Local businesses can now update their Google Business Profiles through conversational chat, streamlining their online p…

Sep 24, 2026 3 min read

With a few clicks, businesses can enhance local visibility by updating their Google Business Profile services and align…

Aug 14, 2026 4 min read

Accurately updating and categorizing your Google Business Profile is essential for enhancing local map visibility. Unde…

Aug 9, 2026 5 min read

Enhance your local business’s online visibility and customer engagement with Google Business Profile, now boosted by Ge…

Aug 8, 2026 5 min read

Rebranding your Google Business Profile can be tricky, as improper changes can lead to loss of local SEO rankings, revi…

Aug 8, 2026 5 min read

Optimize your Google Business Profile for better visibility and customer engagement. You can improve your local search…

Aug 8, 2026 4 min read

Matching service areas between your Google Business Profile and website is crucial for local service area businesses, a…

Aug 8, 2026 6 min read

Google Business Profiles offer direct links to popular social media platforms like Instagram, Facebook, and Twitter. Ho…