American Express’ Data-Driven Dining Strategy
American Express is transforming into an experiences platform by acquiring restaurant reservation services. The company…
The Importance of Multiple Contact Options for Small Businesses
Providing multiple contact options can significantly enhance a small business's customer acquisition and loyalty by acc…
McDonald's Illinois Location Surprises 95-Year-Old Customer
A McDonald's location in Illinois created an unforgettable experience for a 95-year old customer, celebrating her decad…