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Protein Powder Puzzle - How to Choose the Best Fit

Protein Powder Puzzle - How to Choose the Best Fit

Are you one of the millions of fitness enthusiasts in India who's confused about which protein powder to choose? With the market flooded with options, it's easy to get lost in the hype. Recent data suggests that the protein supplement market in India is expected to

Monk Fruit Sweetener

Monk Fruit Sweetener

Imagine a sweetener that's 150-200 times sweeter than sugar, yet has zero calories and won't spike your blood sugar levels. Sounds too good to be true? Meet monk fruit sweetener, the natural alternative that's been gaining popularity in India, with sales projected to grow

Animal Protein vs Plant Protein for Muscle Growth

Animal Protein vs Plant Protein for Muscle Growth

Are you fuelling your muscles with the right stuff? With the fitness world going gah-gah over protein, the debate rages on - animal or plant protein: which one wins the muscle-building game? As gym-goers and athletes obsess over gains, new research drops a bombshell: a 2023 study reveals that plant-based

Boosting Plant Protein Absorption Rates

Boosting Plant Protein Absorption Rates

Are you getting the most out of your plant-based protein powder? Recent studies reveal that up to 70% of plant protein remains unabsorbed by the body, rendering it ineffective for muscle growth and repair. With the plant-based protein market projected to reach ₹18,500 crore by 2025, it's

Sugar Substitutes and Gut Health - What You Need to Know

Sugar Substitutes and Gut Health - What You Need to Know

You might be swapping sugar for stevia or asulfame potassium to cut calories, but are you putting your gut health at risk? Recent research has raised concerns about the impact of artificial sweeteners on our gut microbiome, with a 2022 study suggesting that they can alter the balance of gut

Plant-Based Protein Powerhouses for Bodybuilding Success

Plant-Based Protein Powerhouses for Bodybuilding Success

Are you tired of relying on protein powders and supplements to fuel your bodybuilding goals? You're not alone. With the growing demand for sustainable and plant-based diets, it's time to tap into the power of plant-based protein sources. Did you know that a recent study found

Whey Sugar - Fitness Enthusiasts' Secret Weapon

Whey Sugar - Fitness Enthusiasts' Secret Weapon

Are you tired of slogging away at the gym, only to see slow progress? You're not alone. With the fitness industry booming, a staggering 70% of gym-goers hit a plateau, struggling to achieve their desired results. But what if the secret to unlocking your full potential lies in

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